Film group says plans to screen Coca-Cola doc drawing company’s ire
By Cassandra Szklarski
It seems that a documentary critical of soft-drink giant Coca-Cola has left a bitter taste with the company.
The multinational corporation has told a university film network planning to screen “The Coca-Cola Case” in several cities that the movie contains inaccuracies and violates a confidentiality agreement.
The Montreal-based group, called Cinema Politica, says Coke lawyers sent it a letter earlier this month issuing veiled legal threats if it proceeds with plans to host screenings in Canada, the United States and abroad.
But the group’s programmer, Ezra Winton, says they won’t back down, noting their own legal counsel has said they are within their rights to show the film.
“The Coca-Cola Case,” co-produced by Argus Films of Montreal and the National Film Board of Canada, links Coca-Cola to human rights abuses and anti-union tactics in Colombia and Guatemala.



